Gamestorming
Dave Gray – Dachis Group, VizThink, XPLANE co-founder @davegray
James Macanufo – XPLANE @macgeo
Sunni Brown – Ogilvy @sunnibrown
#gamestorming
- imagine it’s your job to facilitate a meeting. the stakes are to solve global warming. you only have a day. you have the people in the room. what do you do?
- options
- the boredom of business as usual
- agenda 9am 10am 11am
- slides being projected
- boring as hell
- people are checking their email
- the smart people get an important phone call and have to leave
- chaos of creativity
- post it notes
- everyone talks over each other
- it’s wild and crazy
- they feel kinda good, they generated a million ideas
- but at the end of the day you have a million post it notes, and that’s it.
- nothingness <——> chaos
- how would you like to be the meeting jedi?
- everything starts with energy
- it’s true of people, cars, and meetings
- camp fire vs forest fire
- one is out of control, and one is in control
- one will kill you, and one will keep you warm
- require a spark + fuel to keep going
- a campfire has a structure you design in.
- business at usual = no fire, chaos meeting = forest fire
- energy will follow the path of least resistance
- traffic will flow through streets
- water through channels
- ball down hill
- you can structure where the energy goes in a meeting
- What kind of result do you want?
- new ideas, agreement, tough decisions, problem-solving, unraveling complexity
- Monopoly
- board world
- pieces: players
- objects: properties, houses
- making flow: rules, flow around board
- breaking flow: dice, chance
- Gamestorming
- Players
- objects: sticky notes, index cards
- whiteboard = world
- making flow: rules, flow
- breaking flow: shuffling
- Tools on the Table
- Firestarting
- Sketching
- Improvisation
- Meaningful
- Firestarting
- you should never go into a meeting with no idea of how to ignite conversation
- strategically have a provocative question that gets people engaged and dictates where the conversation will go
- fill in the blank: I want my appliances to start telling me ________________
- Sketching
- is visual language
- is just as important or more important than text based language
- having a meeting with just text is like having the meeting with one hand tied behind your back
- you don’t have to be divinci
- Improvisation
- it creates possibilities
- if you are in a meeting, and are only comfortable with not being surprised, you’ll only get predictable stuff
- being comfortable with the possibility of something going terrible wrong
- Meaningful space
- we think an idea is a lightning bolt or isolated incident
- it’s a bunch of neurons firing in sync at the same time in a new way
- you need a space which is going to stimulate neurons to fire
- an ordinary space is not going to generate new neuron patterns
- always try something new, keep it fresh
- MEME MACHINE game
- treat the room as a giant computer
- lots of parallel processing
- AWESOMENESS app
- Phase 1:
- pick your favorite software app and your favorite physical product
- think of a new business idea using attributes of both
- on a card, create a “pitch slide” to sell your idea
- Phase 2:
- Move awesome ideas to the front
- move lame ideas to the back
- Move serious ideas to the left
- move funny ideas to the right
- ideas migrate: you have to sell people on the direction you think it should go.
- it’s a series of pair-wise trades
- Bringing it back to work
- 3 personalities you are likely to meet
- the ghost
- we never follow through
- we get lots of good ideas, and we never do anything with it.
- good ideas die on the vine
- solution
- write things down. create artifacts.
- the ghost thrives in the dark.
- a challenge with distributed teams is that we have no tangible artifacts.
- paper is great technology.
- put the paper on the wall.
- the bad apple
- not while i’m here
- the person who shows up late, question the process, shits on someone’s idea, and then leaves early
- challenge the notion of this prototype
- “creative bad apple”: i’m too creative for this
- “busy bad apple”: i am too busy for this, i have to attend 3 or 4 meetings at the same time.
- solution
- if you have to engage with them, give them something to do. give them a job, a role in the meeting.
- you are going to be the scribe
- plenty of good techniques (p.61 in the book) to insure people don’t dominate the meeting
- make it voluntary: if they don’t want to be there, give them the option to leave.
- the kid
- i wanna play. play fair!
- you’re going to have people who just want to share their point of view.
- solutions
- kids are showing up to this playground, and your job is to ensure they can play well together.
- Try this:
- 4-5 people
- small room, no desks. compress the space – physically intimate
- provocative question
- open it and close it – 90 minutes
- The book:
- Want to try it out with a friendly community?
- VizThink has local communities all over the world, and they are doing gamestorming.
- Questions
- Q: Some cultures are conservative. What can you do?
- You respect their culture, and get them to take a step.
- It may be success just to get them to use post-it notes.
- Stretch their comfort zone just a bit.
- Run a short 20 minute game, and they will have a positive experience. Then you can do on bigger scale.
- most people are grateful just not to be bored.
- Q: When kids that have different learning styles, when you provide them an opportunity to learn it in a way that meets their style, they learn best. if you ask them to do things they are not comfortable.
- It’s a choice between boredom/disengaged and engagement/uncomfortable, it’s better to have engagement.
- gamestorming incorporates all forms of learning styles.
- Most meetings are generally highly skewed by verbal/writing modalities. so the people most threatened by gamestorming are likely to be those really good at verbal/writing. The loss in participation from those people are more than made up by the increase in participation from the people who are normally left out.